Business writing is very important for institutions, corporations, companies and governments as it is the way they share information. Good business writing influences positively on the company`s image and reputation.
Modern people should understand the importance of business writing skills. It is very important to convey concepts and ideas properly in the business world. Business writing skills are important for advertising and business correspondence.
The professional business writing is so essential that many business companies and corporations hire professional agencies or writers to compose business letters. In some difficult cases it is better to get the help from a professional custom service as business writing is very specific.
Types of business writing
Business writing is a broad area as it comprises a lot of different types of business papers. No matter what kind of business documents you are writing it should be clear and concise.
Business letter is a formal type of business correspondence between companies, clients, customers, contractors and managers.
Persuasive letter is a type of letter which is written to persuade individuals or organizations to accept the sender`s interest, perspective or issue.
Letter of complaint is written when you are dissatisfied with a product or service and is intended to deal with a problem situation.
Sales letter is a direct mail which is written to persuade the reader to buy certain service or a product.
The Memorandum is a short message sent from one person to another or to a group of colleagues in the same organization.
Purchase order is a document that authorizes a purchase transaction.
Cover letter is a formal letter which describes items and the reasons for sending them.
Recommendation is a letter which by a colleague, client, previous employer, teacher who can recommend an academic performance or individual`s work.
Proposal is an unsolicited or solicited submission by one party to buy or supply certain services or goods to another.
Among others business papers are company`s brochures, newsletters, thank you letters, presentations, press releases, response to complaint, meeting agenda and minutes, e-mail messages, refusal letters etc.
When doing business writing you should keep such key issues in mind as proper style, format, planning, organization, grammar and proofing. Business papers should be written in the professional manner. Each type of business correspondence should be suited to the purpose and the intended audience.
There are many mistakes which are usually made in business writing:
- Using excessive punctuation
- Poor structure
- Poor grammar
- Misplaced apostrophe
- Using male pronouns exclusively
- Writing in the passive voice
- Failing to capitalize properly
- Failing to write clearly and simply
You should always remember that poor business writing is unacceptable in business world. You can always get the professional assistance in business writing in order to save your business image avoiding serious mistakes.